Prime Day 2023: July 11 through July 12

Amazon just posted this morning that Prime Day will officially take place on July 11 through July 12 for Prime members in all Prime-eligible stores..

Full text from Amazon below:

Get ready for Prime Day on July 11 – 12, 2023

Our annual Prime Day sale is just three weeks away. The 48-hour event will take place from July 11 through 12 for Prime members in all Prime-eligible stores.

To participate in Prime Day, you can create a coupon up to 48 hours before the event, and a Prime Exclusive Discount or sponsored products campaign at any time before or during the event.

If you sell with Fulfillment by Amazon, and sent in inventory to our fulfillment centers ahead of the cutoffs, any deals that you submitted will be eligible for promotion in Amazon’s store as well as on external channels.

Early deals start this month, and Prime members will be encouraged to support small businesses on amazon.com/primedaysmallbusiness. We’ve also made it easier for customers to discover products from small businesses with the Small Business badge.

For our customer-facing site, go to our Prime Day page.

Please reach out to help@commercecanal.com or your Brand Manager with any questions.

Thank you,
Commerce Canal Team

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